We’ve been pinned as an Austin early stage tech firm, but we want to capture more enterprise leads and more mature brands as well.
Treble PR partnered with Sangfroid! to increase clients through SEO and paid media campaigns. The goal was to increase visibility, generate leads, and position Treble PR as a leader in Tech PR
Treble PR faced limited organic visibility and underperforming paid campaigns. Competing against larger PR firms required a data-driven approach to improve ranking performance and drive conversions.
Sangfroid! implemented a comprehensive strategy to drive results, starting with keyword optimization focused on high-value terms like “Tech PR” and “Startup PR agency.” We created optimized blog content targeting startup funding and venture capital audiences, while refining Google Ads by improving ad structure, targeting, and bids to lower cost per click and boost ROI. Additionally, we developed and tested conversion-driven landing pages to capture leads and maximize engagement.
By continuously testing ad creatives, refining keyword targeting, and optimizing SEO content, we leveraged data insights to enhance campaign performance. This iterative approach boosted lead quality, improved conversion rates, and delivered sustained growth with greater online visibility. As a result, Google Ads generated over 10,000 clicks in a single year, achieving an above-average click-through rate of 2.29% and driving 140 high-value conversions through improved targeting. Additionally, organic growth surged with significant keyword ranking improvements, including first-page placements for competitive search terms.
We made sure their ideal clients didn’t have to look twice. Our SEO and paid media puts you in plain sight.
“Sangfroid has been an incredible strategic partner as we expand our digital marketing efforts. They took the time to understand our unique challenges and collaborated with us to build an effective marketing strategy. Their results-driven approach has been extremely valuable to our growth, and I highly recommend them to anyone looking for a partner that delivers both strategy and execution with excellence.”
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Let’s connect on any or all of your brand and marketing needs. Our full service studio is at your disposal and ready to do all the hard work for you. We’re ready to help you with the small steps or the bigger leaps to bring your brand forward to realize your best brand self!